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Your cover letter needs to be original and unique enough to capture your prospective employers attention thus landing you an interview. Free cover letters also do not show you how to make your cover letter look unique and fresh to prospective employers. While a cover letter does show a generalized idea of how to write a cover letter it does not show you have to make one look unique and fresh to your prospective employer. If your cover letter is not fresh and unique and the prospective employer is seeing it over and over again only with a different name attached then more than likely it will wind up in the trash can along with all the other applicants that tried to use the same free cover letter.
In fact if you are willing to look at the cover letter writing process in a rather unconventional light you just might find that the process can be almost fun in a challenging sort of way. Most people fail from the start when it comes to writing a cover letter because they somehow miss the point of writing one all together. A good cover letter is not a summary of the resume at all. In fact a good cover letter merely invites the hiring manger to read the resume rather than rehashing the bland details that are more often than not contained in the resume. Your cover letter should be anything but bland if you are hoping for results.
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Most junk mail that people receive ends up in the trash never even looked at. When you do not address your cover letter to an actual person you have made your cover letter look like the same junk mail everyone throws out. The former types of addressing is why your free cover letter could be the kiss of death for your resume. Free cover letters also address a company in general with a position in which the job seeker will be applying for. Free cover letters never address a specific company with a specific need. You cover letter needs to address the specific company in which you are applying for and it also needs to address their hiring needs. When a prospective employer posts an ad for a position they will list qualifications they are looking for.