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If a cover letter includes information about the company and the applicant uses that cover letter to share how the company information affects the individual an employer is going to be impressed. For example one may write in their cover letter that the company has produced product A and B for Y amount of years. Then the Intern can relay their experience with the product and why they want to support a company who makes it. A cover letter which demonstrates personality and creativity is more likely to be noticed than one who simply states "I would like this Intern. I am qualified because..." in so many words. An Intern cover letter also has to show an applicant s attitude and communication skills. If a cover letter reflects a well thought out structure and an innovative approach then the proof of a potential Intern s qualifications are in the pudding! One of the aspects a cover letter usually lacks especially for an Intern is being straight forward. In the past people have been encouraged not to come across as too forward.
Do not allow your cover letter to cheat you out of the chance to show the prospective employer who you truly are. Its a fact that today s job market is a killer. But it is possible to flood your diary with more hot job interview requests and top job offers than most of your competition will land all year if you take the right steps. Lets get something straight your cover letter is actually more important than your resume! The fact is the cover letter is the first impression an employer gets and first impressions count. Its your only chance to sell yourself for the opportunity to be interviewed.
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Therefore a personalized cover letter which conveys these things are the only way to ensure a job interview. In the thousands of sites mentioned earlier every one of them will make promises of how their cover letter is a guaranteed way to get an interview. Some of the sites may even promise that their cover letter is so personalized that it will be just like it was written by you. However that s just not true. Generic cover letters no matter how "personalized" the site claim have a completely different feel than truly personal cover letters. Everyone has different job skills flaws and strengths and experience and it is impossible for one generic cover letter to cover all possible angles. Don t fall for the gimmick and remember the same type of sales pitch which even makes people consider using a generic cover letter is the same type of pitch one needs to use when selling themselves to a potential employer. What this all boils down to is take the time to write a cover letter for each particular job.