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The Arabic library is condensed with other artistic methodological books in addition to some translated books which discuss the basics of design advertisement and other topics that fall within the framework of advertisement. The fact is that there is a short understanding of the comprehensive concept of Graphic Design. This concept is not sufficiently represented by advertisement and publicity or printing design because such specialization per se received little attention before the advent of computer to the Arab World and the return of unspecialized cadres living in the European countries and USA who brought with them the sophisticated technology and transferred it to us without defining its actual identity academically and vocationally. With the start of teaching this specialization dependence in determining the study plan was basically on the academic staff entrusted to teach such specialization. Some were distant from the roots of this specialization and others considered that any person with a specialization in art or architecture can play the role of planner. But after a careful review of the total study plans in most Arabic universities we realized how unbalanced and sometimes insufficient such attempts were; they have no identified identity; half of them were fine arts and the others tackled one part of Graphic Design but of no grass root.
I will review the positive and negative aspects of that development and how they related to changes in the market and the size of the market and labour force. I will also discuss the academic concepts and the requirement for graduate graphic designers. In this paper I draw from my experience of working in Jordan since 1987 at the MIDAS Establishment and my roles in student training at Yarmouk University and the Applied Sciences University which I had been attached to since 1999. This paper addresses many questions and aims to explore the mechanics of enhancing graphic design in the academic and professional sectors. The historic and technical initial stages of graphic design in Jordan Graphic design developed alongside the printing and information technology industries.
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The application process for these jobs may even require you to audition by doing a small sample project. The great thing about those in graphic design jobs is that they can still do freelance design work on the side in their time off. Sometimes design firms will require their graphic designers to process all their clients through the firm but some do not. Bad graphic design is obviously something you want to avoid at all costs. Sometimes when you hire an individual or a graphic design or web design agency or artist to do a graphic design job for you as a client you end up with an unprofessional website or design leaving you without a proper website or design and without the money you initially invested in the web project. If you are a graphic designer or web designer then make sure to give a 100% on every design project that comes across your desk. If you get a reputation for creating awesome work youll be able to charge a substantial amount more which would then lead to the occasional referrals from the businesss. If you create poor web design or poor graphic designs than you probably wont get any business or will have to retain your business at much lower rates than your competitors. What you can do to beef up youre graphic designs or web design business in order to retain a larger clientele is to start a small marketing campaign.