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Your cover letter needs to be original and unique enough to capture your prospective employers attention thus landing you an interview. Free cover letters also do not show you how to make your cover letter look unique and fresh to prospective employers. While a cover letter does show a generalized idea of how to write a cover letter it does not show you have to make one look unique and fresh to your prospective employer. If your cover letter is not fresh and unique and the prospective employer is seeing it over and over again only with a different name attached then more than likely it will wind up in the trash can along with all the other applicants that tried to use the same free cover letter.
Most junk mail that people receive ends up in the trash never even looked at. When you do not address your cover letter to an actual person you have made your cover letter look like the same junk mail everyone throws out. The former types of addressing is why your free cover letter could be the kiss of death for your resume. Free cover letters also address a company in general with a position in which the job seeker will be applying for. Free cover letters never address a specific company with a specific need. You cover letter needs to address the specific company in which you are applying for and it also needs to address their hiring needs. When a prospective employer posts an ad for a position they will list qualifications they are looking for.
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In my opinion quite simply there was and is still nothing else quite like it on the market. Jimmy crafted his cover letters so that they actually made the interview decision easy for the employer. The major emphasis was simply on getting the job seeker called for an interview! The cover letters clearly and directly asked for the opportunity to be interviewed and its done in a way that practically forces companies to call! I don t want to give all Jimmy s secrets away but we all know that actually getting your foot in the door is halfway to getting the job.