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It should say everything in as few of a words as possible. This is where generic cover letters fall short as well. Generic cover letters use basic rudimentary words which do not keep the reader s attention or invoke any sort of feeling in them. Writing a cover letter is very much like writing a store in that it has to be compelling and the word choice is extremely important. A cover letter is meant to sell one s expertise and abilities in order to land a job position. By using a generic cover letter none of an applicant s own personality or passion is included. The applicant may as well be a robot for all the hiring manager could know. Company s aren t looking to hire robots though and generic cover letters just are not made to fit the job. Company s are looking to hire real people with real experience and real drive which they will throw behind the company.
If a cover letter includes information about the company and the applicant uses that cover letter to share how the company information affects the individual an employer is going to be impressed. For example one may write in their cover letter that the company has produced product A and B for Y amount of years. Then the Intern can relay their experience with the product and why they want to support a company who makes it. A cover letter which demonstrates personality and creativity is more likely to be noticed than one who simply states "I would like this Intern. I am qualified because..." in so many words. An Intern cover letter also has to show an applicant s attitude and communication skills. If a cover letter reflects a well thought out structure and an innovative approach then the proof of a potential Intern s qualifications are in the pudding! One of the aspects a cover letter usually lacks especially for an Intern is being straight forward. In the past people have been encouraged not to come across as too forward.
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A cover letter was recommended to be as passive-aggressive as possible. However in the current competitive field it is important to be aggressive. An Intern cover letter should come right out and ask for an interview. After all that is the whole purpose of writing a cover letter right? Aggressive is not a dirty word anymore and most companies see this in a positive light. If one s cover letter is confident and a clear declaration then they are classified as a "go-getter". Writing an Intern cover letter is hard work. Exactly it is hard word. Just like the position one is applying for. One is going to be expected to work hard in their desired position and therefore working hard to get that desired position is needed.