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Brochure templates are available online for downloading that make the whole process of designing this type of material far easier than it was in the past. There are still some executive decisions that must be made however in regards to the layout and design. One of the first aspects of brochure templates to sort through is the font and size of lettering. This will depend on what type of business you are running. For example if you have a more corporate business you will probably want to stick to clean modern fonts that aren t obtrusive. If you are opening up a funky vintage boutique or a gem store you may want to experiment more with the fanciful fonts and colors of the typeface.
Market research suggests that visuals are the first thing that the eye is drawn to and thus needs to make that all-powerful first impression even more so than your text. This is where brochure templates can come in handy because you can choose designs that already have strong images built into them. You can then use this as a building block to add your own images to creating a strong design. It s important to keep the images relevant to the topic or theme of the brochure which should be chosen in advance. Keeping a clear sense of the message that you want to convey with your brochure is quite helpful.
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This can help give a unique sense of personality to the template and get across your business style to the public. Images are of course one of the most important factors that should weigh into your brochure design. Many brochure templates come pre-equipped with images that are already part of the design itself. For a pet supply business or veterinary clinic for instance you may want to seek out a brochure design that has borders including cats and dogs. This can help make the whole design process run far more smoothly for you without the added work of designing these borders yourself. However the design process should also be something that you are able to participate in with your own images and text.