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Jordanian specialists became serious competitors against other Arab countries which had previously monopolised the fields of design and printing. Jordan has developed so that it can meet the demand for design and printing within the country. Jordan has become a magnet for many publishing houses in the Arab region. Many production and publishing organisations were able to catch up to the levels of the latest technology. There is plenty of evidence to suggest that they will develop further using modern production tools and this will ensure there are enough local specialists who can continue to produce work of the highest quality. The pace of technological development made it necessary for the academic institutions to provide the Jordanian market with the skilled workers who can work to the high standards required.
Some classifications are widely used graphic design: advertising design editorial design corporate identity design web design packaging design typographic design signage design multimedia design among others. Graphic Design History The definition of the graphic design profession is rather recent in what concerns their preparation their activities and goals. Although there is no consensus on the exact date of the birth of graphic design some dating during the interwar period. Others understand that begins to identify as such to the late nineteenth century. Arguably specific graphic communications purposes have their origin in Paleolithic cave paintings and the birth of written language in the third millennium BC. C. But the differences in working methods and training required auxiliary sciences are such that it is not possible to clearly identify the current graphic designer with prehistoric man with xylograph fifteenth century or the lithographer 1890.
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Printing was brought to Jordan in the 1940s by people who had learnt the trade in other countries. Jordans printing evolution was similar to that of other countries. Printing started using wooden moulds then zinc clichés and letterpress as well as other printing tools symbols and shapes. It was the printing technology that restricted the scope for producing new designs. The range of items printed was limited to newspapers cards and stationary. Printing started mainly in black and white and was then developed to make photo made clichés through which the printers were able to print in full colour. Typolography or raised printing was the main method and is still used today. Offset printing enhanced the quality of production providing improvements in colour and picture reproduction.