Order Form Template
9. Include motivating subheadlines under the order form headline. If the headline is "Report Request Card" try a series of subheadlines such as: "How To Slash The High Cost Of Product Returns" Your Report Is FREE For The Asking! Don t miss this "must read" document from Levison Software! No risk. No obligation. Nothing to buy. 10. Make the details completely clear. It s an obvious but often overlooked point! You don t want the prospect to have to work to fill in your order form. So make the price quantity tax etc. very clear and lay it all out attractively and cleanly. The order form is perhaps the most critical part of the sales letter.
If they don t do it now then they are unlikely to do it later. Urgency is vital to the order form s success. So be sure that you give them a good reason to take action now and sign on the dotted line. This is far easier than it ever used to be. 80 years ago you had to get them to fill in the form find an envelope address it put a stamp on it walk to the post box and mail it. Get samples of copy from the 1930 s and before and pay attention to how it is written. Those copywriters had it really hard compared to what we have today. If you re a platform speaker you ll find at some events you ll be responsible for providing your own order forms while at other events the promoter will have an event order form that all speakers will be requested to use.
For example if a customer wanted to change the amount of fence panels you install at their house from 25 to adding 4 more and making it a total of 29 panels then you would get them to sign the change order form stating the additional work and materials that need to be ordered for your records. If you don t do this a customer could come back and say that they never said they wanted extra panels installed or that you never told them it would take five more hours to install the extra panels etc. It s always important to keep records of everything that was said between both parties that way you can refer back to it if you need to.
They spend hours on certain aspects which they think are of prime importance and often overlook small things like a simple order form. This simple piece of paper can really do wonders for your business if properly drafted. Here are some tips to do so: • Make it noticeable: A simple Black & White piece of paper won t do much good to you. Make it something like which grabs the attention of the client. Get the right color combination some styling with borders headers & footers and a company logo. Do not over do though but make sure the overall look is professional yet appealing. • Ease of filling: Do not cramp up the order from with too many unnecessary information. Make it simple yet informative.