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Or the cover letter is so poorly written both get tossed in the circular file. Occasionally some job seekers lose sight of what cover letters and resume are for. Both documents sole purpose is to secure an interview. Neither document will get a job for you; both can open doors though. Sending a poorly written cover letter will crush you. The instrument that can excite him into wanting to read your resume will instead devastate you. Spend at least as much time composing and crafting a cover letter as you do a resume. Take a good hard look at the last cover letter you sent out.
Once a prospective employer sends your resume to the trash can that is it with that company. There are seldom times when you will get a second chance with that company. Free cover letters usually address the letter to sir/madam. Some of these free cover letters also address the cover letter to whom it may concern . Both of these versions are wrong. A cover letter should be addressed to an actual person. This person is usually the contact person listed with the job advertisement. Prospective employers like to see that you care enough to find out the name of the person for whom the cover letter and resume are going to.
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Yes this is going to be a more involved process but the rewards are going to be greater. Instead of needing to send out one hundred resumes with generic cover letters there will only be a need to circulate a select number of personalized cover letters. This will allow the ability to choose the perfect job and encourage one to get excited about the potential of the position. It is not about quantity it is about quality. In general for every one hundred cover letters one sends out they will only receive a response to ten percent. This does not mean the response will be favorable either. Between the option of sending out one hundred generic cover letters with the return response of ten percent or twenty personalized cover letters with the return response of thirty percent which seems like the best method? Additionally with the latter option the responses are going to be favorable at least half the time.