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This section of your cover letter should be brief and to the point in addressing the needs of the prospective employer. It should be one paragraph long and highlight your qualifications for the position in which you have applied for. So do not allow yourself to be hindered by the example set forth within the cover letter example that you are using. When using your cover letter example checklist look and see if the cover letter example that you are thinking of using shows you how and where to point out to the prospective employer what it is about their company that you like. You should place this below the paragraph in which you tell them why you are fit for the job in which you are applying for. This should be about one paragraph long and should briefly tell them what it is about their specific company that you like as the reasons why you wish to work there. If you are unsure about what it is that you like then do some digging into the company so that you can give them specific reasons. Most cover letter examples when they do show you where to place this paragraph only give you a generalized version of what to write.
Your cover letter needs to be original and unique enough to capture your prospective employers attention thus landing you an interview. Free cover letters also do not show you how to make your cover letter look unique and fresh to prospective employers. While a cover letter does show a generalized idea of how to write a cover letter it does not show you have to make one look unique and fresh to your prospective employer. If your cover letter is not fresh and unique and the prospective employer is seeing it over and over again only with a different name attached then more than likely it will wind up in the trash can along with all the other applicants that tried to use the same free cover letter.
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A personalized resume cover letter should first and foremost have a beginning sentence which makes the hiring manager interested enough to continue reading. If one can learn this value skill in writing a resume cover letter then half the word is already done! A resume cover letter template will never be able to do this no matter how special it or or how much a website promises positive results. A resume cover letter template is just too general to be able to reach this accomplishment. So spend a little time learning what it is that makes a resume cover letter special and then do it.