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Not to forget that if your event is going to have performances by someone with even a modest fan following in a country of 311834246 people (thats well over 311 million souls according to the population clock of U.S. Census Bureau) there is likely to be quite a big queue at the stall making it a bit inconvenient for your target audience to buy the tickets - something you wouldnt want to do. At the same time online ticketing allows you to reach every home and make it extremely convenient for your target audience to purchase the tickets. Online event ticketing software are also a centralized system for seeing all statistics regarding your ticket sales such as the number of tickets sold how many left ticket sale earnings etc in one place - your computer screen.
What workflows does your software handle automatically? What data sources of yours does it check in the background as the technician is working so they dont have to waste time doing it manually? Template balance. Are you using no templates? Templates for everything? Both are usually bad ideas. Templates can speed up input for common issues but theres just no way they can cover everything and if a technician has to remember and search through more than a dozen or so basic forms theyre wasting time. Nonlinear input. If your application absolutely requires that ticket information fields be completed in a certain order its already holding your people back. There is no excuse for hard coding this at all. A default order is fine but (as above) it must be able to be changed and must be over-rideable at all times. Your technicians are smarter than your software - dont make the sides fight especially when youre paying.
Then there are some online ticketing software products that go extra mile to be of more advantage. They are the ones that come with Smarty Template Engine integrated in it. What the template engine does for the users of the software is it enables them to easily customize the layout and design of the events online page in the software so that the events ticket buying information and options be dynamically presented to the target audience. Then there are those online event ticketing software that contain the feature of inviting the event organizers to sell the tickets of their events online. This way the softwares license holders not only earn by selling tickets to their own events but also earn money by getting a percentage from the sales of the event organizers that sell tickets of their own events via the users copy of the software.