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The way to best utilize this limited number of words is to choose a font or other design of the letters that is unique. Classic designs rarely fail when it comes to the business world. If your business falls more on the corporate side of the business spectrum you may want to stick to one of the card templates that is as straightforward as possible. Dressing this basic design up with a pleasing color scheme and interesting borders can give you a more individual feel to a classic design. In essence these templates are simply meant to serve as a frame of reference. There are no rules of design that say you have to stick to what is included and that is what makes designing your own card entertaining. If you are looking for a Post Card Template look no further because what you are about to discover is going to blow you away.
Three years ago I was searching for a post card template online just like you are doing right now. I searched high and low for a template that I could fully customize. During my search I came across a neat little service called Send Out Cards that allows you to instantly create customized postcards from your computer. So since the service offers a free trial I decided to give it a shot! Boy was I happy that I did. I could not believe how super simple and fun it was to create a custom postcard campaign with the post card template that they provided. I was able to upload my logo add a picture and even add my own handwriting. Heck I was even able to send a gift with my postcards as well. How wonderful is that? With the Send Out Card System my post card template campaigns are done in a jiffy.
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Now you can do the whole thing in five minutes on the internet. Many online printing companies (my current fave is VistaPrint) provide a very simple template online. You put in your basic information get a draft to proofread and then order. For the majority of us this will be very satisfactory as it gives us a professional looking product for very little time effort and money. If you are in a very creative field or are just a very creative person who cant stand the idea of a standard anything there are templates available that can allow you to design from scratch. Provided you can handle the technology there is an endless source of ideas. A couple of these template providers are Illustrator by Adobe and Business Card Composer from BeLight Software.