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The cover letter is the ultimate sales letter and practically no one understands this fact. Your competition is chasing the same job as you are they use the same cover letter and resuming writing services you do they read the same cover letter and resume letter how to books you do. You need something a bit special and magical to stand out from the crowd. Most employers receive so many similar looking cover letters that when they see a personalized cover letter it instantly grabs their attention. As someone who has interviewed countless candidates over a 20 year career working for a multinational I know it does not have to be like this. Its so easy to stand out from the crowd when 99% of all job seekers are doing the same thing as everyone else! Let your cover letter do it for you.
Do not allow your cover letter to cheat you out of the chance to show the prospective employer who you truly are. Its a fact that today s job market is a killer. But it is possible to flood your diary with more hot job interview requests and top job offers than most of your competition will land all year if you take the right steps. Lets get something straight your cover letter is actually more important than your resume! The fact is the cover letter is the first impression an employer gets and first impressions count. Its your only chance to sell yourself for the opportunity to be interviewed.
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In fact if you are willing to look at the cover letter writing process in a rather unconventional light you just might find that the process can be almost fun in a challenging sort of way. Most people fail from the start when it comes to writing a cover letter because they somehow miss the point of writing one all together. A good cover letter is not a summary of the resume at all. In fact a good cover letter merely invites the hiring manger to read the resume rather than rehashing the bland details that are more often than not contained in the resume. Your cover letter should be anything but bland if you are hoping for results.